In 2021, DC, in association with HCL Foundation, initiated a pilot project in the Hardoi district of Uttar Pradesh wherein families of adolescent girls will be provided with fortified atta as well imparted with necessary information to stimulate behavioural modification. The overarching aim is to address anemia in the adolescent period, to ensure overall improvement in health and wellness and better pregnancy outcomes later in life.
Fortification is the practice of deliberately increasing the content of an essential micronutrient, i.e., vitamins and minerals (including trace elements) in a food, so as to improve the nutritional quality of the food supply and provide a public health benefit with minimal risk to health.DC visualizes young girls and boys (adolescents) reaching their full mental and physical development by addressing the health and economic impacts caused due to lack of iron in the body, ensuring their own and shared socio-economic growth of the community.